We take your protection of your personal details seriously. This Policy explains when and why we collect personal information, how we use it, the conditions under which we may disclose it to others and how we keep it secure.

We may change this policy from time to time, so please check our Policy occasionally to ensure you are happy with the changes.
If you have any questions regarding this Policy and our privacy practices, please contact us by the following email

Who We Are

The Shaper Group incorporates EventShaper UK Ltd which is a leading Events Operational Management company based in the UK and OpsShaper committed to developing people within the global event operations sector . Our EventShaper Company No. is 09343605 and OpsShaper is 11522265. Our registered address is The Old Coach House, South Lane, Hurstpierpoint, West Sussex, BN6 9YD, United Kingdom .

Our Policy

Who is your Data Handler?

Our Data Handler is Helen Ericson for EventShaper and Lou Kiwanuka for OpsShaper. You can contact them directly on or

What data do you hold?

We only hold data considered to be necessary for the business to function and no additional information outside of this. The Shaper Group may hold names, email addresses, business addresses, home addresses, telephone numbers. We may also retain business bank details where it is considered necessary for continued business function. We do not hold personal bank account details outside of the The Shaper Group employees.

If you contact us via our website we will use this information to reply to you. We do not automatically store any personal information, or IP addresses through our website. If it is later deemed necessary to retain your personal information after contacting us via our website, our Privacy Policy will apply to how we use, store and secure this data.

We do not collect bank account details through our website.

Why do you hold it?

We only hold personal data to ensure the smooth running of the events and courses we are managing. This covers people such as contractors, exhibitors, our Clients (show owners and partners) and course members.

For any personal data that is held for non-business reasons, such as ‘Family & Friends of The Shaper Group’, our Privacy Policy will apply to how we use, store and secure this data.

How will you use my data?

Your data may be used in the following ways:-

  • Show Queries – we may contact exhibitors on behalf of the Show Owner (our clients) in relation to show queries. This may be via phone and/or email.
  • Contractors – we may contact you in relation to show queries via phone/email.
  • Phone/Email Messages – we will use your data to contact you to respond to any queries you have raised with us.
  • Exhibitor Lists – we may use personal data in exhibitor lists to contact exhibitors with any queries we may have.
  • Key Information – we may use personal data in our Key Information document that is sent out to exhibitors in the lead up to a show. This will largely be contractor information.
  • Staff Handbook – we may use personal data in the Staff Handbook for onsite use only.
  • Invoices – we may use personal data to send/settle invoices.
  • Tax Purposes – we may use personal data to rectify tax returns.
  • Mailing List – if you have agreed to join our mailing list we will contact you by email under the terms of this Privacy Policy.

The Shaper Group will never contact or use an individual’s personal details as outlined above where there is not first considered to be a Legitimate Interest.

Where is my data stored?

Your data is stored on the The Shaper Group hard drive.

Is my data secure?

We have systems in place to ensure that your personal information is treated securely.

Non-sensitive information, such as your email address, are transmitted normally over the internet which cannot be guaranteed to be 100% secure. As such, although we strive to protect your information you transmit to us, you do so at your own risk. Once we receive your information, we have systems in place to protect it, such as password protection of which only employees of The Shaper Group will have access to.

How long is my data held on to?

We will not hold on to your data for longer than deemed necessary.

The Shaper Group Database: We will hold on to personal data in our internal database for 5 years. We will periodically check that the information we hold is correct and that individuals are happy for us to continue to hold their data.

Prior to the 5-year term ending we will write to you via email to ask if we can continue to hold on to your data. If we do not hear back from you or you decline our request, we will ensure all your identifiable data is securely removed from our system.

Exhibitor Lists: We will hold any personal data held in this format for 1 year after the show the list refers to. After which it will be securely removed from our system. Any printed format will be shredded immediately after the relevant show.

Key Information: We will hold on to any personal data held in this format for 2 years. After which it will be archived for reference only. Any printed format will be shredded immediately after the relevant show.

Staff Handbook: We will hold on to any personal data held in this format for 2 years. After which it will be archived for reference only. Any printed format will be shredded immediately after the relevant show.

Accounts Information: In line with current HRMC tax rules, we will hold on to relevant personal data for 6 years from the most recent event. After which it will be securely removed from our system.

Who has access to your information?

We will not sell or rent your information to third parties. We will not share your information with third parties for marketing purposes.

Third Party Service Providers working on the Show Organiser behalf:

We may pass your information to their third-party service providers, agents subcontractors and other associated organisations for the purposes of completing tasks and providing services to you on our behalf. However, when we use third party service providers, we disclose only the personal information that is necessary to deliver the service. We have a contract in place that requires them to keep your information secure and not to use it for their own direct marketing purposes. Please be reassured that we will not release your information to third parties beyond The Shaper Group Network for them to use for their own direct marketing purposes, unless you have requested us to do so, or we are required to do so by law, for example, by a court order or for the purposes of prevention of fraud or other crime.

Will you use my data to market to me?

EventShaper currently do not actively market their services and as such will not contact you for this purpose.

EventShaper do produce a regular newsletter specifically for our Clients and Contractors and OpsShaper produces a regular newsletter for operations professionals. We operate an opt-in process for this, holding your agreement on file to be contacted in this manner. We will periodically check that you are happy to continue to be on this list.

You can unsubscribe from our newsletters at any time by sending an email to or By doing this we will no longer contact you in this manner.

Can I ask you to not hold my personal information?

Of course. If you would like us to delete all your personal details from our system please put this in writing. Please note that removal from our database will mean that any future query regarding a show will be difficult to deal with.

For HRMC purposes we must maintain records of all transactions made within the business for 6 years.

Can I see the data you have about me?

You have a right to see all data we hold on you. If you would like us to release this to you, please write to us at the following address EventShaper: or OpsShaper:

Links to other websites

Our website may contain links to other websites run by other organisations. This privacy policy applies only to our website‚ so we encourage you to read the privacy statements on the other websites you visit. We cannot be responsible for the privacy policies and practices of other sites even if you access them using links from our website.

In addition, if you linked to our website from a third-party site, we cannot be responsible for the privacy policies and practices of the owners and operators of that third party site and recommend that you check the policy of that third party site.

Transferring your information outside of Europe

As part of the services offered to you through this website, the information which you provide to us may be transferred to countries outside the European Union (“EU”). By way of example, this may happen if any of our shows are located in a country outside of the EU. These countries may not have similar data protection laws to the UK. By submitting your personal data, you’re agreeing to this transfer, storing or processing. If we transfer your information outside of the EU in this way, we will take steps to ensure that appropriate security measures are taken with the aim of ensuring that your privacy rights continue to be protected as outlined in this Policy.

If you use our services while you are outside the EU, your information may be transferred outside the EU in order to provide you with those services.

Review of this Policy

We keep this Policy under regular review. This Policy was last updated in January 2021.

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